OZY was an innovative news and entertainment company focused on profiling “the new and the next” in politics, business, foreign and national affairs, technology, arts and culture.
OZY launches its website and first daily newsletters with a commitment to profiling “the new and the next”
"In an interview with the new magazine Ozy published Tuesday, former president Bill Clinton identified three problems with the fall rollout of the Affordable Care Act, "only two of which the administration can fix."
– Published in Washington Post
Leading investors celebrate OZY’s strong global vision and content and provide Series A financing.
OZY builds a powerful and diverse global freelance network that over the next few years employs more than 500 journalists across more than 100 countries.
OZY secures Series B financing as leading global media powerhouse Axel Springer doubles down on OZY’s bold vision and premium content
OZY builds powerful content partnerships with NPR, USA Today and others. Later partnerships include the FT, NYT, iHeart, BBC, A+E and Univision. OZY’s smart, forward-looking reporting is coveted across different channels including digital, audio, tv, festivals, foundations and more.
OZY debuts The OZY Genius Awards that present up to $10K to 10 top college students to pursue big ideas including writing new books, doing innovative scientific research, build new companies and launch non-profits.
More than 50 students will win the award over the next few years including Amanda Gorman, Brandy Starr Merriweather, and Dyllen Nellis
OZY will go on to build out a robust tv portfolio including 14 premium tv shows for 9 networks including Hulu, Amazon, A+E and OWN. OZY’s premium tv shows include “Defining Moments” (Hulu), Breaking Big (Amazon), Take on America (PBS), Torn From Her Arms (Lifetime) and Sneaker Fiends (YouTube).
Not only does OZY move into TV, but into festivals as well with the debut in NYC’s Central Park of a new kind of music and ideas festival – OZY Fest.
Described as “TED meets Coachella”, over the years, OZY Fest features speakers like Malcolm Gladwell, Mark Cuban and Hillary Clinton, musicians like Common, H.E.R., Andra Day and John Legend, top tier chefs like Eddie Huang, Padma Lakshmi, Alex Guernescelli and Marcus Samuelsson, comedians like Chelsea Handler, Issa Rae, Trevor Noah and Michael Che, literary figures like Salman Rushdie, Adam Grant and Roxane Gay, athletes and entrepreneurs like Alex Rodriguez, Jillian Michaels and Tony Gonzalez and many others.
Thousands enjoy the vibrant festivals in person and online. And in 2017, now President Joe Biden surprises everyone and invites himself to the party!
While better funded media companies like BuzzFeed remain stuck as digital only players, OZY further diversifies its offering by launching its fifth platform – podcasts. OZY’s first podcast, The Thread, becomes an Apple Top Ten hit and ultimately wins millions of downloads across multiple seasons. Several OZY podcasts crack Top 100 lists including Flashback, The Food That Built America and the Future of X.
Following a seismic presidential election, OZY commits to send dozens of curious reporters to each of the 50 states to understand the new and future normal.
Looking at rising stars, new trends and big ideas, OZY’s yearlong series helped a divided country and world get a better sense of what was happening on the ground throughout the US.
The series was later submitted for consideration for a 2018 Pulitzer Prize.
OZY hires more than 100 freelance and full-time reporters to profile “the new and the next” from every country in the world leading to a dynamic year long series with more than 500 profiles from nearly 200 countries.
The series was later submitted for consideration for a 2019 Pulitzer Prize.
Global investors support OZY’s premium content and diversified platform vision.
OZY uses Series C to invest in more reporting, original tv shows, premium podcasts, top tier awards and world class festivals.
One of the first shows that is launched is future Emmy winner, “Black Women OWN the Conversation” for OWN. OZY also partners with Hulu for a terrific show called “Defining Moments.”
OZY partners with Oprah Winfrey and the Oprah Winfrey Network to debut a powerful new townhall show called Black Women OWN the Conversation.
From motherhood to economics, from relationships to faith, the series elevated the ideas, feelings and insights of cutting-edge black women.
Based on another original OZY series (Take on America), Black Women OWN the Conversation would go on to win OZY’s first Emmy!
Struggling to maintain relevance, an ailing BuzzFeed tries to buy up and coming OZY which has successfully diversified beyond digital in ways that BuzzFeed covets.
After board and investor discussions, OZY ultimately bets on itself and turns down BuzzFeed.
Over the next few years, OZY increasingly beats BuzzFeed in head-to-head battles for key advertising deals and new media partnerships.
In the aftermath of George Floyd’s murder, OZY commits to help reimagine what America’s next chapter can and should look like, digging deep into questions about race, fairness, innovation, and the next century during a yearlong series.
OZY joins the entire world in trying to make sense of the new reality. Without the ability to film some expected tv shows and podcasts or hold in person OZY Fest, OZY creatively launches new remote programs to help our readers, viewers, and listeners “see more, be more and do more” including “The Carlos Watson Show” (YouTube, Amazon), “Flashback” (Apple, iHeart, Spotify), “Whiskey in Your Coffee” (bold new newsletter) and more.
OZY’s breakthrough tv show, Black Women OWN the Conversation, wins an Emmy – validating OZY and Oprah’s important commitment to telling stories that are not often heard.
With a growing multi-platform offering (tv, podcasts, newsletters, awards and festivals), OZY begins to win meaningful advertising partnerships including more than 30 Fortune 500 companies including Coke, Target and Walmart.
OZY also signs meaningful ad agency partnerships including with WPP and Dentsu. Thanks to its diverse, cutting-edge content, customer service and audience, OZY begins to routinely win deals against former top competitors like VICE and BuzzFeed as well as large players like the NYT.
For the second time in the last few years, Google offers to invest in OZY given the company’s unique content, creative multi-platform approach and forward-looking vision.
Having turned down Google, OZY agrees to accept investment from other top early-stage investors who also believe its premium content and forward looking approach to news and entertainment.
With this round, Carlos becomes perhaps the first black entrepreneur and CEO in Silicon Valley history to raise more than $100M – not nearly as much as the $1B that competitors like BuzzFeed and VICE are able to raise (with narrower businesses), but still meaningful given the racial realities of venture funding.
Former BuzzFeed editor Ben Smith who had previously played a role in BuzzFeed's failed attempt to acquire OZY, writes an attack piece against the company that nearly drives it under.
Smith, is alleged to have still held shares in BuzzFeed according to Slate:
"But Smith also has options to buy shares in a competitor of both his own employer and of every company he writes about. It’s even possible that as other media companies get dinged, BuzzFeed’s value rises."
Remarkably and sadly, the NYT still lets him write the piece and coordinate more negative coverage with his former colleagues at BuzzFeed and elsewhere.
After the Ben Smith attack, most of OZY’s team, investors and partners depart.
But OZY does not go under. Carlos and a small team stick together, apologize for mistakes and pledge to learn and get better, and get OZY going again.
It’s not easy, but they eventually rebuild a network of 50+ reporters, editors, producers and videographers and get OZY content flowing again – including new newsletters, tv shows, podcasts and award programs.
With new content flowing again including Sneaker Fiends (TV), the Rick Ross Car Show (TV), She-roics (podcast), a new season of the OZY Genius Awards and the debut of The Drop newsletter, OZY starts to catch fire again and wins back a variety of Fortune 500 advertisers (both direct and programmatically).
“Why I am Sticking with OZY” laying out why despite mistakes, he believes in the fundamental idea and importance of OZY and the OZY team and knows that second chances have been central to helping some of the best companies overcome much more dramatic challenges.
“Every great company has a near death experience including Apple, Netflix, Tesla and more.”
Carlos, his sister Beverly and several family members as well as a few supportive partners help OZY meet payroll week in and week out despite great difficulty.
Against all odds, the Watson family liquidates its remaining savings and borrows yet more money to keep a rare and special black owned media company alive.
With COVID having ebbed and a strong new team in place, OZY announces plans for its first in person OZY Fest in several years. Excitement grows and Fortune 500 sponsors and top agencies begin to inquire and sign on.
In late February, three Brooklyn prosecutors (Jonathan Siegel, Gillian Kassner, Dylan Stern) who have targeted Black and Brown people 90% of the time in increasingly White Brooklyn surprise indict Carlos and OZY despite neither being remotely based in Brooklyn or New York.
All of this happens while they ignore OZY competitors, VICE and BuzzFeed,
The prosecution went to the other side of the country to find yet another black person to prosecute. (Read Harvard Law Professor Ron Sullivan's Letter to Attorney General Merrick Garland.)
Of note, OZY's white competitors – who they have not prosecuted despite questionable and even potentially criminal activity detailed in New York Magazine and Wired respectively
The indictments threaten to destroy young OZY which was on the verge of a compelling comeback.
Harvard Law Professor Ron Sullivan, who has been credited with helping to overturn more wrongful convictions than perhaps any lawyer in history, agrees to represent Carlos and asks the US Attorney General Merrick Garland to look into the racial record of white Brooklyn prosecutors Jon Siegel, Gillian Kassner and Dylan Stern. The three prosecutors have targeted black and brown people with their indictments 90% of the time in increasingly white Brooklyn.
Professor Sullivan also asks US District Judge Eric Komitee to dismiss the charges: “Entrepreneuring while black cannot be a crime.”
Too Black for Business launches with insights from distinguished Harvard Law professor Ron Sullivan and others, shedding light on the systemic racial barriers faced by Black and Brown entrepreneurs in business startups and funding endeavors.
"At its core, this case is about Defendant Ben Smith’s willful misappropriation of OZY’s trade secrets—in knowing and direct violation of a mutual nondisclosure agreement—to create, launch, operate, lure investors and advertisers to, and ultimately generate significant revenue for his own media company, Semafor. But this case is much more; it is also about a total disregard for journalistic ethics and integrity, corporate greed and profiteering, large-scale public deception, and the willful taking of another man’s dream."
"The lawsuit filed on Thursday in Brooklyn federal court claims that Semafor is 'a spitting image of the media company that Carlos Watson had formed a decade earlier: OZY.'
Smith launched Semafor in October 2022 after stints as editor-in-chief at BuzzFeed and a media columnist for the New York Times, where he reported on Ozy executives' attempts to deceive investors in September 2021."